Exploring Yogyakarta isn’t complete without a visit to the vibrant Malioboro district, located in the heart of the city. After your adventures, don’t forget to grab some special souvenirs for your friends and family back home.
Malioboro is brimming with souvenir centers offering a variety of keepsakes at different price points. Whether you prefer the lively atmosphere of traditional markets or the straightforward pricing of supermarkets, you’ll find something that suits your shopping style.
The traditional market, established in 1758, is ideal for bargain hunters, avid shoppers, and the energetic who enjoy wandering through every nook and cranny. This hotspot constantly buzzes with visitors either shopping or simply soaking up the atmosphere.
“It’s bustling, especially on weekends and holidays. But public facilities are well-maintained, plentiful, and clean. Mosques and restrooms are just a short walk away, and visitors can easily find directions or inquire about wholesale and retail goods. If you visit Yogyakarta, don’t miss stopping by Beringharjo,” shares Nur Aisyah.
The Malioboro Terrace is a thoughtfully designed space by local authorities, providing a clean, organized area for street vendors along the sidewalks. Shoppers can browse comfortably as vendors are grouped by the type of goods they sell, all at affordable prices.
“This place has it all. From batik shirts, T-shirts, sandals—you name it. It’s lively with live music and incredibly friendly sellers. Plus, there’s a rich variety of Indonesian cuisine that tastes fantastic. Restrooms and prayer rooms are also available for visitors,” raves Fitrie Dewi in her Google review.
Fresh bakpia is a must-try here, sold straight from the original shops, ensuring warmth and freshness. Prices range from Rp 35,000 to Rp 50,000 depending on the flavor, and the service is quick, accommodating the daily crowds with ease.
“The best fresh bakpia, bought directly from the maker. There are also delightful snacks here. The place is tucked inside an alley, with ample parking and restrooms beside the entrance. If you’re driving, be patient—the parking lot usually fills up,” notes Danang Prasetya.
Directly facing Pasar Beringharjo is a bustling souvenir shop formerly known as Mirota Batik. Here, you’ll find a variety of batik fabrics, tops, T-shirts, and other Yogyakarta-style apparel, alongside a wide selection of accessories and keepsakes.
“This shop is quite comprehensive, offering food, clothes, toys, bags, and jewelry. Upon entering, the aroma of incense is immediately noticeable. On the ground floor, you can even watch artisans batik-making and experience the local herbal drink corner. The vibe here stands apart from other souvenir spots,” describes Chelseag.
For those who want to enjoy the mellow Malioboro evening, the nearby Pasar Sore is perfect for a leisurely stroll. This expansive night market near the city’s 0 km point offers a variety of souvenirs in a welcoming ambiance.
“The vendors are friendly and open to bargaining. No pressure if you decide not to buy—plus, they even keep your belongings safe. Really satisfied with Pasar Sore. Keep thriving, Yogyakarta!” praises Islahuddin Nadji.
If you’re near Malioboro and craving steamed bakpia, this store is a fantastic choice. Besides steamed bakpia, a range of other snacks is available for gifts or travel fuel. Don’t hesitate to ask about freshness and expiration dates before purchasing.
“The staff are kind, the cashier friendly, and they assist customers efficiently. Unfortunately, many items were sold out during my visit. Prices are roughly Rp 5,000 higher compared to other stores, but still reasonable,” shares Fatih Muzakki.
Positive reviews highlight how convenient and close these souvenir shops are to lodging, making packing easier. Tiar Azhari appreciates the welcoming owners and the safe, well-packaged parcels perfect for travel.
“Bu Tini and her husband are so friendly, with a wide selection of goods. They pack souvenirs in small or large boxes, safe for luggage. The expiration dates are comfortably distant too, making it safe to shop days before heading home,” says Tiar Azhari.
Across from Plaza Malioboro, another store offers bakpia lovers a different option. They provide testers so visitors can sample before buying and evaluate the price-value balance themselves.
“Handmade chocolates and unique products make this place a great souvenir hunting spot. The staff are welcoming, and the tasting option is a big plus,” notes Fenti Xiaosu.
This shop is not just about T-shirts but also a diverse range of souvenirs perfect for friends and family. Ryy shares that their comfortable, comprehensive shopping experience often leads to buying more than planned.
Before shopping, it’s wise to compare prices across stores, as souvenirs may vary slightly in cost. Ultimately, you can pick the place that best suits your preferences.
Offering more than just steamed bakpia, this souvenir shop also carries other local culinary treats. M Syahmi highlights the store’s affordability, friendly service, air-conditioned comfort, and even a shopping service to hold your purchases.
